Media Paran: Cool, Young PR Company Helps Put Craft Beer on the Map

Media Paran co-founder Kang Da-mi pours me a glass of Clown Shoes Undead Imperial Stout and welcomes me to take a seat in their small office a few steps outside of Itaewon. Sipping craft beer isn’t unusual at the office of this young, small company. Media Paran has been busy lately, with three consecutive monthsContinue reading “Media Paran: Cool, Young PR Company Helps Put Craft Beer on the Map”

Great Korean Beer Festival at COEX Food Week’s Beer Zone (Nov 2014)

For a second year in a row, I went to the beer zone at COEX Food Week. The beer zone was another Korean beer fest created and hosted by the event planning group Media Param. It ran from Wednesday, November 12th through Saturday, November 15th. My friend Michael Hobbs and I got tickets for theContinue reading “Great Korean Beer Festival at COEX Food Week’s Beer Zone (Nov 2014)”

The Great Korean Beer Festival: Media Paran is Perfecting the Beer Festival

It was a gorgeous autumn evening at the War Memorial, under leaves the colors of roasted malt and well-crafted beer: amber, nut brown, blonde, and straw. The GKBF had all the fun of an amazing pub experience with live music, lots of fun people, and tons of food and beer. Last weekend’s Great Korean BeerContinue reading “The Great Korean Beer Festival: Media Paran is Perfecting the Beer Festival”

Craft Beer Fest Korea: How Did Seoul’s First Major Commercial Craft Beer Fest Hold Up?

How did the Craft Beer Fest Korea stand up to its predecessors? Although there are lessons to be learned, the CBFK didn’t disappoint in providing a great time and adding new dimensions to Seoul’s beer festival culture.

Seoul’s Winter Beer Fest 2014

By Rob Shelley – Craft Beer Asia’s Correspondent in Korea This year’s Winter Beer Fest was part pub crawl, part race against time. Seven different venues, sixteen unique homebrews, with a 20,000 won ticket entitling you up to fourteen different samples of homebrew courtesy of the Seoul Homebrew Club. However, event co-ordinator Bill Miller hadContinue reading “Seoul’s Winter Beer Fest 2014”

Seoul’s Craft Beer Fest 2013

– By Rob Shelley in Seoul The end of 2013 witnessed an important moment for craft beer in Seoul Food Week at COEX just wrapped up early this November, featuring a huge space for the food and restaurant industry to display and market their products to commercial buyers and regular customers, alike. However, the showContinue reading “Seoul’s Craft Beer Fest 2013”